Blog

Meet the Affinity Team: Amy Thomasson

Meet the Affinity Team: Amy Thomasson

Amy Thomasson
October 14, 2021
4 Tips to Help Out and Stand Out as an All-Star Volunteer

4 Tips to Help Out and Stand Out as an All-Star Volunteer

Amy Thomasson
October 12, 2021
Client Spotlight: The Society of Infectious Diseases Pharmacists

Client Spotlight: The Society of Infectious Diseases Pharmacists

Amy Thomasson
October 07, 2021
Do My Competitors Matter?

Do My Competitors Matter?

Michael Tatonetti
October 05, 2021
Meet the Affinity Team: Elizabeth Schumacher

Meet the Affinity Team: Elizabeth Schumacher

Amy Thomasson
September 30, 2021
Why Are Associations Important?

Why Are Associations Important?

Amy Thomasson
September 28, 2021
No Need to Miss Your Badge Ribbon

No Need to Miss Your Badge Ribbon

Lowell Aplebaum
September 23, 2021
Meet the Affinity Team: Corrine Marconi

Meet the Affinity Team: Corrine Marconi

Amy Thomasson
September 21, 2021
The Next Association Leader: The Chief Value Officer

The Next Association Leader: The Chief Value Officer

Michael Tatonetti
September 16, 2021
It’s Not Me, It’s You: Why Your Mentoring Relationship Isn’t Working Out

It’s Not Me, It’s You: Why Your Mentoring Relationship Isn’t Working Out

Amy Thomasson
September 14, 2021
Meet the Affinity Team: Daniel Hawley

Meet the Affinity Team: Daniel Hawley

Amy Thomasson
September 09, 2021
How Video Marketing Benefits the Healthcare Industry

How Video Marketing Benefits the Healthcare Industry

Michael Hoffman
September 07, 2021
CEO Insights: Board Relationship Dashboard

CEO Insights: Board Relationship Dashboard

Lowell Aplebaum
September 02, 2021
Meet the Affinity Team: Shelley Warnock

Meet the Affinity Team: Shelley Warnock

Amy Thomasson
August 31, 2021
Does Engagement Equal Value?

Does Engagement Equal Value?

Michael Tatonetti
August 26, 2021
Bringing the Magic to Virtual Meetings

Bringing the Magic to Virtual Meetings

Amy Thomasson
August 24, 2021
Meet the Affinity Team: Sarah White

Meet the Affinity Team: Sarah White

Amy Thomasson
August 19, 2021
Client Spotlight: The American Board of Medical Quality

Client Spotlight: The American Board of Medical Quality

Amy Thomasson
August 17, 2021
The 100 Book Challenge

The 100 Book Challenge

Amy Thomasson
August 12, 2021
Meet the Affinity Team: Kendall Getzinger

Meet the Affinity Team: Kendall Getzinger

Amy Thomasson
August 10, 2021
Client Spotlight: The Association of Children’s Prosthetic-Orthotic Clinics

Client Spotlight: The Association of Children’s Prosthetic-Orthotic Clinics

Amy Thomasson
August 05, 2021
Don’t Lead with Lower Prices

Don’t Lead with Lower Prices

Michael Tatonetti
August 03, 2021
Why Policy Priorities Matter and Ways to Ensure They Align with your Members’ Thinking

Why Policy Priorities Matter and Ways to Ensure They Align with your Members’ Thinking

Kathleen Shanley
July 29, 2021
Client Spotlight: The American College of Medical Quality

Client Spotlight: The American College of Medical Quality

Amy Thomasson
July 27, 2021
Taking the Long Game: Strategy Versus Tactics

Taking the Long Game: Strategy Versus Tactics

Jacki Davidoff
July 22, 2021
Meet the Affinity Team: Cayla Marconi

Meet the Affinity Team: Cayla Marconi

Cayla Marconi
July 20, 2021
Leading Your Association Through Crisis

Leading Your Association Through Crisis

Amy Thomasson
July 15, 2021
Comparing Influencer Marketing to User-Generated Content

Comparing Influencer Marketing to User-Generated Content

Michael Hoffman
July 13, 2021
Meet the Affinity Team: Charlotte Grill

Meet the Affinity Team: Charlotte Grill

Charlotte Grill
July 08, 2021
The 3 Things Your Next Pricing Survey Must Have

The 3 Things Your Next Pricing Survey Must Have

Michael Tatonetti
July 06, 2021
10 Quotes About Healthcare and Medicine to Inspire You

10 Quotes About Healthcare and Medicine to Inspire You

Amy Thomasson
July 01, 2021
Using Video to Market to Millennials

Using Video to Market to Millennials

Michael Hoffman
June 29, 2021
Meet the Affinity Team: Becky Cira

Meet the Affinity Team: Becky Cira

Becky Cira
June 24, 2021
The Affinity Strategies Story

The Affinity Strategies Story

Elizabeth Schumacher
June 17, 2021
Tips for Exhibitor and Sponsor Engagement in Virtual Events

Tips for Exhibitor and Sponsor Engagement in Virtual Events

Alexis Simoneau
June 15, 2021
Creating Messaging for Your Association with Video

Creating Messaging for Your Association with Video

Michael Hoffman
June 10, 2021
Understanding the American Medical Association’s House of Delegates

Understanding the American Medical Association’s House of Delegates

Amy Thomasson
June 08, 2021
How to Pump Up the Crowd and Bring in the Fun Factor

How to Pump Up the Crowd and Bring in the Fun Factor

Alexis Simoneau
June 01, 2021
Honoring National Nurses Month

Honoring National Nurses Month

Amy Thomasson
May 27, 2021
Making Your Digital Image Picture-Perfect

Making Your Digital Image Picture-Perfect

Amy Thomasson
May 25, 2021
Enhancing Virtual (Reality) Connections

Enhancing Virtual (Reality) Connections

Lowell Aplebaum
May 20, 2021
New Money: Price Check

New Money: Price Check

Michael Tatonetti
May 18, 2021
Disinfectant Wipes and Business Solutions

Disinfectant Wipes and Business Solutions

Heather Leventry
May 13, 2021
How Nimble is Too Nimble?

How Nimble is Too Nimble?

Scott Oser
May 11, 2021
Creating Boundaries in a Virtual Space

Creating Boundaries in a Virtual Space

Allison Lundberg
May 06, 2021
Personal Branding: Building the Brand of You

Personal Branding: Building the Brand of You

Amy Thomasson
May 04, 2021
The Stories We Tell Ourselves

The Stories We Tell Ourselves

Heather Leventry
April 29, 2021
It Might Be the Right Time to Do Strategy If…

It Might Be the Right Time to Do Strategy If…

Lowell Aplebaum
April 27, 2021
Launching an Ambassador Program—It’s Not a Foreign Concept

Launching an Ambassador Program—It’s Not a Foreign Concept

Sheri Singer
April 22, 2021
A Fishy Story About Content Management

A Fishy Story About Content Management

Heather Leventry
April 20, 2021
Top Initiatives That Can Incite Positive Change in Healthcare

Top Initiatives That Can Incite Positive Change in Healthcare

Vivian Anderson
April 15, 2021
Keep Sharp: Build a Better Brain at Any Age Book Review

Keep Sharp: Build a Better Brain at Any Age Book Review

Corrine Marconi
April 13, 2021
5 Ways Virtual Tradeshows Can Benefit Your Organization

5 Ways Virtual Tradeshows Can Benefit Your Organization

Alexis Simoneau
April 08, 2021
Spring Clean Your Feedback

Spring Clean Your Feedback

Christina Rowe
April 06, 2021
Launching a Journal Club for Medical Professionals

Launching a Journal Club for Medical Professionals

Amy Thomasson
April 01, 2021
Understanding the ABC’s of Association Management Credentials

Understanding the ABC’s of Association Management Credentials

Amy Thomasson
March 30, 2021
Speak Easy — Part 3

Speak Easy — Part 3

Amy Thomasson
March 25, 2021
Virtual/Hybrid Strategy Facilitation: Creating Meaningful Vision and Plans Anywhere

Virtual/Hybrid Strategy Facilitation: Creating Meaningful Vision and Plans Anywhere

Lowell Aplebaum
March 23, 2021
Speak Easy – Part 2

Speak Easy – Part 2

Amy Thomasson
March 18, 2021
10 Human Truths Behind UX Design

10 Human Truths Behind UX Design

Daniel Hawley
March 16, 2021
Content Overload is Real

Content Overload is Real

Heather Leventry
March 11, 2021
Speak Easy

Speak Easy

Amy Thomasson
March 09, 2021
Introducing Responsible Transparency

Introducing Responsible Transparency

Lowell Aplebaum
March 02, 2021
Advantages of Education Services for the Learner

Advantages of Education Services for the Learner

Heather Leventry
March 02, 2021
Does it Stay or Does it Go? Programmatic Evaluation in a Time of Shift

Does it Stay or Does it Go? Programmatic Evaluation in a Time of Shift

Lowell Aplebaum
February 25, 2021
Readying Your Organization for Technology and Process Updates

Readying Your Organization for Technology and Process Updates

Cayla Marconi
February 23, 2021
Burning Issue: A Neurosurgeon’s Tips for Avoiding Workplace Burnout

Burning Issue: A Neurosurgeon’s Tips for Avoiding Workplace Burnout

Amy Thomasson
February 18, 2021
Here’s a Big Idea: Innovation Can be Small

Here’s a Big Idea: Innovation Can be Small

Michael Tatonetti
February 16, 2021
Internal Controls:  The Key to Protecting Your Organization’s Assets

Internal Controls: The Key to Protecting Your Organization’s Assets

Sarah White
February 11, 2021
Associations 2021: Building New Norms

Associations 2021: Building New Norms

Lowell Aplebaum
February 09, 2021
Linking In: How to Use the 4 ‘C’s’ to Optimize Your LinkedIn Profile

Linking In: How to Use the 4 ‘C’s’ to Optimize Your LinkedIn Profile

Amy Thomasson
February 04, 2021
Recapping a Real-Life Success for a Packed Virtual Meeting

Recapping a Real-Life Success for a Packed Virtual Meeting

Becky Cira
February 02, 2021
2021 Membership Predictions

2021 Membership Predictions

Scott Oser
January 28, 2021
Creating an Effective Dashboard to Measure Performance

Creating an Effective Dashboard to Measure Performance

Charlotte Grill
January 26, 2021
Paving the Path: Building a Personal Map to Effective Mentorship

Paving the Path: Building a Personal Map to Effective Mentorship

Amy Thomasson
January 21, 2021
How One Association Maintained Sponsor & Exhibitor Dollars While Going Virtual

How One Association Maintained Sponsor & Exhibitor Dollars While Going Virtual

Scott Oser
January 19, 2021
Impactful Recognition in a Virtual World

Impactful Recognition in a Virtual World

Christina Rowe
January 14, 2021
5 Ways Associations Can Engage in Ethical Marketing

5 Ways Associations Can Engage in Ethical Marketing

Amy Thomasson
January 12, 2021
Breaking Free from Imposter Syndrome

Breaking Free from Imposter Syndrome

Christine Krause
January 07, 2021
BOD 101: What You Need to Know Before Joining a Board of Directors

BOD 101: What You Need to Know Before Joining a Board of Directors

Amy Thomasson
January 05, 2021
A Holiday Note from the Affinity Strategies Team

A Holiday Note from the Affinity Strategies Team

Amy Thomasson
December 22, 2020
Membership Considerations in the Age of Coronavirus

Membership Considerations in the Age of Coronavirus

Amy Thomasson
December 17, 2020
3 Reasons to Add Video to Your Content Marketing Plan

3 Reasons to Add Video to Your Content Marketing Plan

Amy Thomasson
December 15, 2020
Video Testimonials That Work: How to Create Compelling Social Proof for your Association

Video Testimonials That Work: How to Create Compelling Social Proof for your Association

Michael Hoffman
December 10, 2020
Is Your Organization a Creator or a Curator?

Is Your Organization a Creator or a Curator?

Scott Oser
December 08, 2020
Human-Centric Marketing for Associations

Human-Centric Marketing for Associations

Amy Thomasson
December 03, 2020
How to Create a Rewarding Reciprocal Relationship with your Doctor

How to Create a Rewarding Reciprocal Relationship with your Doctor

Amy Thomasson
December 01, 2020
Giving Thanks to Our Clients, Partners, and the Healthcare Community

Giving Thanks to Our Clients, Partners, and the Healthcare Community

Amy Thomasson
November 26, 2020
Hosting and Executing a Virtual Conference: Lessons Learned from IDWeek™2020

Hosting and Executing a Virtual Conference: Lessons Learned from IDWeek™2020

Dana Johnson
November 24, 2020
The Future of Fundraising is Responsive

The Future of Fundraising is Responsive

Amy Thomasson
November 19, 2020
How COVID-19 Has Brought Association Teams Closer

How COVID-19 Has Brought Association Teams Closer

Katherine Preede
November 17, 2020
Multi-Channel Marketing: How to be Everywhere Your Members Are

Multi-Channel Marketing: How to be Everywhere Your Members Are

Amy Thomasson
November 12, 2020
Membership Renewals: Yes or No?

Membership Renewals: Yes or No?

Scott Oser
November 10, 2020
Let’s Talk Discounting

Let’s Talk Discounting

Michael Tatonetti
November 05, 2020
“Pivot! Pivot!” Tips for Medical Associations to Navigate Uncertain Financial Times

“Pivot! Pivot!” Tips for Medical Associations to Navigate Uncertain Financial Times

Sarah White
November 03, 2020
Virtual Volunteering: Tips to Engage Volunteers Remotely

Virtual Volunteering: Tips to Engage Volunteers Remotely

Amy Thomasson
October 29, 2020
Growth Mindset: How this Will Help Businesses Adapt, Learn, and Grow in Uncertain Times

Growth Mindset: How this Will Help Businesses Adapt, Learn, and Grow in Uncertain Times

Christine Krause
October 27, 2020
Is Email the Answer?

Is Email the Answer?

Scott Oser
October 21, 2020
Two Simple Networking Tips to Incorporate in Your Next Virtual Event

Two Simple Networking Tips to Incorporate in Your Next Virtual Event

Alexis Simoneau
October 20, 2020
First Do No Harm: Creating an Ethical Mindset

First Do No Harm: Creating an Ethical Mindset

Cecilia Sepp
October 15, 2020
Successfully Pivoting from Live to Virtual in Six Weeks

Successfully Pivoting from Live to Virtual in Six Weeks

Regina Legoo
October 13, 2020
Diversity and Inclusion: Best Practices for Associations

Diversity and Inclusion: Best Practices for Associations

Charlotte Grill
October 08, 2020
Price Anchoring: How to Price Virtual Events

Price Anchoring: How to Price Virtual Events

Michael Tatonetti
October 06, 2020
Rise of the Compensating Introvert

Rise of the Compensating Introvert

Lowell Aplebaum
October 19, 2021